Ellactiva
Following the successful UK launch of Ellactiva’s one of a kind Collagen& beauty and wellness supplement range, we fast tracked the branding and multi-faceted launch of the ellactiva BOOST™ immunity supplement range to meet consumer demand in international markets during the Covid-19 pandemic.
Scope of work
Above-the-line print & digital advertising
Trade & Consumer dedicated PR programme
Creative execution & media scheduling
Sales and technical literature production
Email marketing
Creation and execution of seasonal sales promotion campaigns
Exhibition support
Promotional merchandise
Distributor support
Social and influencer campaigns
“Paula has been instrumental in getting the Ellactiva® brand off the ground in effect acting as our external marketing director for the past two years. She has been involved since the early days right before launch bringing not only world class experience in brand development, public relations and marketing but also a human touch that has made all the difference.”
— Marcelo Bravo, CEO Oxford Pharmascience and founder of Ellactiva for life®